We hope you all are well, safe and taking all precautions to protect yourselves and others during these uncomfortable and unprecedented times.
FEELING INUNDATED BY NUMBERS?
Over the last several days, we—like so many others—have found ourselves thinking a lot about numbers.
- We check the number of reported COVID-19 cases and the rising death toll at home and abroad;
- We read about historic stock market declines and the number of Americans who have been recently laid off;
- We count the number of days’ worth of food and water we have at home;
- And yes, we’ve even checked that online toilet paper calculator that tells you just how long your supply will last.
All of these numbers make us heartsick and contribute to the rising anxiety and dread in the air.
A FEW ENCOURAGING NUMBERS
But there are also numbers that are encouraging and provide us with small rays of hope.
First, it is heartening to see what appears to be containment of the virus and a return to normalcy in China, where the outbreak started. Additionally, we are seeing a dramatic reduction in air pollution as much of the world hunkers down in response to the virus.
According to The Guardian, readings from the European Space Agency’s Sentinel-5P satellite show that levels of nitrogen dioxide (NO2) over the cities and industrial clusters in Asia and Europe were markedly lower during the lockdown versus the same period last year.
Likewise, The New York Times has reported that air pollution caused by NO2 has dropped in Los Angeles, Seattle, New York, Chicago, and Atlanta as the COVID-19 outbreak forces many to stay at home.
NO2 is produced from car engines, power plants and other industrial processes. While not a greenhouse gas itself, the pollutant originates from the same activities and industrial sectors that are responsible for a large share of the world’s carbon emissions that are warming the planet.
Paul Monks, professor of air pollution at the University of Leicester, predicted there will be several important lessons to learn from the COVID-19 pandemic. “We are now, inadvertently, conducting the largest-scale experiment ever seen,” he said.
“Are we looking at what we might see in the future if we can move to a low-carbon economy? Not to denigrate the loss of life, but this might give us some hope from something terrible. To see what can be achieved.”
While the suffering and loss of life in the wake of the COVID-19 outbreak is undeniably tragic, it is uplifting to see communities across the globe coming together in pursuit of a shared goal.
HOW THE CLEANYST SYSTEM AIMS TO HELP
Our hope is that this unintentional positive impact on carbon emission will provide greater awareness of our collective role in preserving the environment and will encourage each of us to transition towards healthier and more eco-conscious practices for the greater benefit of ourselves, each other, and the planet.
The Cleanyst system aims to help in this transition. We believe our daily choices have an impact that goes far beyond ourselves and we’re on a mission to deliver personal and home care products in the cleanest way possible.
We accomplish this in three important ways:
- We use ingredients that are safe for you and the planet. All of our products are plant-based, non-toxic and biodegradable. We believe naturally derived ingredients are better for you and the planet and this is why we almost exclusively rely on them in our formulations.
- We only ship necessary ingredients and not water. Water is the main ingredient in most home and body care products, oftentimes 2/3 or more of their weight. We leverage concentrates and empower you to add the water at home, which lowers emissions from transportation and reduces the need for storage space in the home, especially if you’re stocking up.
- We minimize single-use plastic waste. Our bottles are reusable and our concentrates come in minimal packaging, delivering an 80% reduction in single-use plastics compared to traditional plastic bottles.
Perhaps one takeaway from the forced slow-down caused by the COVID-19 pandemic is the reminder that we are more interconnected than ever and, as such, our daily choices can have an impact that goes far beyond the individual.
As we move forward in a post COVID-19 world, I hope we will embrace our collective power to make a difference and continue adopting healthier and more sustainable practices in our daily lives.
Wishing you all good health and well-being,
CEO & Co-Founder